The Redmi 6A is the very best selling phone in India in Q1 2019, according to IDC. The top few spots are all taken by Xiaomi telephones, together with the Redmi Note 6 Pro arriving in next and the Redmi Y2 coming in at third. IDC has verified to Gadgets 360 that the Redmi 6A smartphone sold 3 million units in Q1 2019, and was able to rake in the maximum market share at 9.5 percent in total.
To take the next place, 1.5 million Redmi Note 6 Pro units were offered in precisely the exact same quarter raking in 4.8 percent market share. Likewise, 1.23 million units of those Redmi Y2 were sold at the first quarter, taking in the third spot on the listing, and raking in 3.8 percent market share. What’s more, International VP Manu Kumar Jain further cites IDC to assert that seven out of 10 phones on the top selling record for Q1 2019 are Xiaomi mobiles, with the aforementioned phones taking the top three spots. The list comprises the Redmi 6 Pro at the 7th spot, Redmi 6 in the 8th place, Redmi Note 7 in the 9th place, and Redmi Move along with the 10th place.
The Samsung Galaxy M20 and Samsung Galaxy J2 Center sit the fourth and fourth position on the listing, along with the sixth position is taken by the Vivo V15 Pro. As we mentioned, IDC has confirmed the data to Gadgets 360.
Upasana Joshi, Associate Research Manager, Client Devices, IDC India, in an announcement to Gadgets 360, stated,”Xiaomi has been always leading the smartphone marketplace today for 7 successive quarters at the back of aggressively priced high spec models together with heavy promotional campaigns. Online channel that now constitutes to 40.2 percent of smartphone market in 1Q19, has played a pivotal role in raising this bar so high combined with Xiaomi’s own site (Mi.com) which additionally contributes largely to its own sales volumes. Nevertheless, inside the offline station too, the brand has been able to establish strong footprints through its Mi Preferred partner program, own Mi stores and also the channel ecosystem is optimistic about partnering with Xiaomi.”
“2019, is going to be a vital year for Xiaomi as it would be required to scale the formerly generated existing high volumes and need and match the ferocious landscape where other online hefty brands like Realme, Honor, Asus, and also near competition Samsung will be fighting for the market pie with equivalent specification versions at almost levelling prices. Omnichannel existence for any vendor is essential to state competitive in India market and all the online heavy brands realised it very shortly, thus foraying to the offline station in a fast pace. Hence keeping steady stride in the internet channel together with growth and insight into the offline market will be essentials for above mentioned brands along with Xiaomi to maintain themselves in the longer run,” she added.
In its latest report, IDC states that Xiaomi is directing the Indian smartphone market share in Q1 2019 with 30.6 percent stake. The company managed to sell a total of 9.8 million telephone components in the timeframe, up from last year’s 9.1 million in precisely the exact same quarter. IDC further notes the company grew year-on-year (YoY) by 8.1 percent in Q1 2019, and it also continued to dominate the online channel with 48.6 percent share in the first quarter.
Samsung took the second place with 22.3 percent market share and shipping 7.2 million units in the first quarter. Samsung surpassed Apple for its leadership position in the premium ($500+) segment having a general share of 36 percent in Q1 2019 due to its recently launched Galaxy S10 show which has been supported by huge marketing campaigns.
IDC reports complete prices of 32.1 million units in Q1 2019, seeing India’s smartphone marketplace grow 7.1 percent YoY despite the global marketplace falling by six percent during the exact same period.