Blogging – what is it?
Blogging in essence is an online shared journal where individuals can share their thoughts and or experiences.
Seven Steps to a Successful Blog
To have a successful blog, you need to find a profitable niche market. Make a list of possible topics you are passionate about as you will need to regularly update your blog. Carry out a keyword search as this will highlight possible niches and the number of searches being carried out to determine if the niche is worth while entering.
The title of your blog will encourage readers/visitors to your blog if done correctly. Your title must grab the reader’s attention i.e. it must entice the reader to want to read the content. It is your chance to make a good first impression. The title should be simple and clear. Use of keywords is equally important as this will help with search engine rankings.
By adding an image or visual aid to your blog will help to get your point across. It will help to make your article more memorable, clear and effective. The visual aid should demonstrate something however at the same time be appropriate to your writing.
Your content will need to be fresh and relevant. To be successful online you need to solve the problem your niche has. Your blog should be centered around this. Write from your reader’s point of view and not yours. It is all about the reader and not you. Write in plain, concise language. Be simple. Write as if you were speaking to your friend who is sitting next to you. Use keywords but do not overuse them. Great content attracts visitors.
Call to Action
One element of a successful blog is the call to action. Your call to action should direct your visitors to carry out an action i.e. leave a comment or click on a link (maybe an affiliate link). Your visitor should be able to recognize this. This will be communicated through your blog’s content and must be obvious to your visitors.
By adding a signature to your blog it will help to give your blog a personal look and feel. Little enhancements such as a signature will help your blog to stand out a little more.
Adding links back to your blog will help to push the blog up the search engines. Example type in your niche and find posts that relate to your niche and leave comments on their sites and ask if they will leave comments on your blog. Also writing articles and including a link back to your blog will increase the number of links to your site.
Writing and or creating a successful blog is fairly easy however by using the above tips your chances will improve.
Blogging – what is it?